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WebsiteWOD 009: Blogging

Even though you may be sold on the idea of blogging, you may not have a clear focus of why you should be blogging, or how it makes an impact on your business. That’s not good.

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WebsiteWOD 008: Theme tweakin’.

Unless you’re a designer, you may not have an idea of how to take a theme you’ve found and make it your own… here are a few ideas for you, using the example of Inner West CrossFit, a CrossFit affiliate in Sydney, Australia.

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WebsiteWOD 007: Public Service Announcement

Word to the wise: cheaper doesn’t always mean better.

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WebsiteWOD 006: Writing Strategy

Give ‘em the kitchen sink, or take the zen approach? How much is enough?

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WebsiteWOD 005: The Five W’s

Evander may get five fries, but you get the Five W’s.

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WebsiteWOD 004: Inventory

The basic idea here is to give you some ideas about what kinds of content you could have on your site, and where it might live – recognizing, of course, that your options are near-limitless, with all the variations in themes these days.

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WebsiteWOD 003: Choosing a Theme

When we last saw our hero (that’s you), you learned about brainstorming and mapping your content. In this video, we look at the importance and true meaning of design, and take a tour through the main categories of WordPress themes, along with some examples of both themes and completed websites. Ooh, fun!

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WebsiteWOD 002: Content is King

I get a lot of new clients, ready to set up a website, who are stumped when it comes to knowing what content their CrossFit website needs.* In this video, I try to give some guidelines to mapping out your site content. This isn’t the same thing as organizing your site, or creating a cohesive [...]

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WebsiteWOD 001: It’s a brand new year.

Hey folks, If you’ve felt challenged by your website — technically, content-wise, SEO and marketing know-how -ish, you name it — then this is your year. I’ve got tutorials coming on content, copywriting, design, and all-around managing of your website’s business. The goal: help you de-mystify your website, so you can rock solid content and [...]

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